All the available categories for the Adweek ARC Awards are listed below, along with their category descriptions, to help you choose where to enter your work.

  • Best Use of Short-Form Fiction — Single video segment (10 minutes or less)
  • Best Use of Short-Form Nonfiction — Single video segment (10 minutes or less)
  • Best Use of Short-Form Fiction Serial/Series — Multiple episodes and does not exist as a stand alone piece (10 minutes or less)
  • Best Use of Short-Form Nonfiction Serial/Series — Multiple episodes and does not exist as a stand alone piece (10 minutes or less)
  • Best Use of Short-Form Film — Single film segment (20 minutes or less)
  • Best Use of Long-Form Fiction — Single video segment (11 minutes or more)
  • Best Use of Long-Form Nonfiction — Single video segment (11 minutes or more)
  • Best Use of Long-Form Fiction Serial/Series — Multiple episodes and does not exist as a stand alone piece (11 minutes or more)
  • Best Use of Long-Form Nonfiction Serial/Series — Multiple episodes and does not exist as a stand alone piece (11 minutes or more)
  • Best Use of Long-Form Film — Single film segment (20 minutes or more)
  • Best Use of AI/ Machine Learning in Storytelling (NEW) — Single segment/content creation/activation based in AI or machine learning
  • Best Use of Animation — Single segment/content creation/activation in any media
  • Best Use of Audio Storytelling (NEW) — Single segment/content creation/activation based in audio
  • Best Charity/Pro Bono/Pro-Social Effort — Single segment/content creation/activation in any media
  • Best Use of Data/Insight Driven Storytelling (NEW) — Single segment/content creation/activation based informed by data insights
  • Best Use of Brand/Product integration into existing IP — Single segment/content creation/activation in any media
  • Best Use of Influencer/Creator Marketing — Single segment/content creation/activation in any media
  • Best Live Broadcast/Live Streaming — Single segment/content creation/activation in any media
  • Best Use of Live Experience/Events — Single live experience/ live event/content creation/activation in any media
  • Best Use of Mobile Video (NEW) — Single segment/content creation/activation in the mobile video space
  • Best Music Video — Single segment/content creation/activation in any media
  • Best Use of Social — Single segment/content creation/activation in any media
  • Best Sponsored Content — Single segment/content creation/activation in any media
  • Best Use of Viral — Single segment/content creation/activation in any media
  • Best Use of Virtual Reality/AR — Single segment/content creation/experience/activation in any media